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In the article "De-mystifying the Myth of Data Monetization in Modern Day Telcos to Fast Track the Tech-Co Journey" Niladri Shekhar Dutta, Vice President and Global telco consulting and solutions Head at Virtusa, explores how telecom companies can leverage data monetization to transition into technology-driven enterprises.

Niladri explains that effective data monetization requires both internal and external strategies. Internally, telcos should focus on centralizing data through unified catalogs, which improves operational efficiency and reduces costs. Externally, they can create data products and actionable insights for third-party consumption, unlocking new revenue opportunities.

He also addresses telcos' challenges, including managing unstructured data and adhering to stringent regulatory requirements. To overcome these obstacles, telcos need a structured and strategic approach to data monetization, ensuring scalability and alignment with their tech-co transformation goals.

Read more about how telecom companies can unlock the value of their data and accelerate their journey toward becoming technology-first organizations.